The beating heart - Chapter 01


Sessions create opportunity. They ensure longevity. They share knowledge between the old guard and the new. They build the Metafy community. And, most importantly, they create a world where gaming culture isn’t reliant on brand partnerships and rev shares.

If there's one thing this team has complained about, until it hurt to complain anymore, it's the state of our session business. The core of what we are, and we've neglected it. Ladies and gentleman, it's high time we take the beast head-on. It won't be without it's pain, but it's shifting into our core focus - with community and content aiming to act as a multiplier on that business.

Let them play their own jazz

In the early days of Metafy, we called ourselves a coaching platform. I said platform because it sounded sexier than marketplace. We even had a witty line that greeted you on our homepage...

“Get coached by the players kicking your ass.”

Ooooh, ahhhh, that's nice. That's easy and simple to conceptualize. When I'd tell people that, they'd say self-affirming things like "That's genius. You're a handsome, charismatic genius, Josh." and you know what, that felt right.

But it wasn't.

As it turns out, not everyone wants to be mentored. As it turns out, a lot of people were using Metafy for not only sessions, but for things that didn't seem immediately obvious back when I was a genius. Some people are just looking to spend an hour hanging out with their favorite streamer. Others yearn only for the existential dread having their ass effortlessly kicked. And they'll pay for it.

When we become less opinionated on what exactly a session is, what we're doing here gets a whole lot easier.

Simplifying, and bringing it home

Simplifying doesn't always mean removing options. In some cases, simplifying is a matter of lifting restrictions. We've been exploring exactly that. If we distill the session business down to it's essence, it provides the flexibility needed for the community to start monetizing their time.

Now, about those sessions. It's high time we owned them, brought them home, and kissed Discord goodbye. By creating our own desktop and mobile apps to host the sessions, we'll enable enchanting experiences for our users. And that's what it's about. Sessions feeling like experiences, not transactions.

"I ain't reading all that. I'm happy for u tho. Or sorry that happened."

If I had to summarize...

Sessions at Metafy are more than just a business component; they're the soul of our community, ensuring a thriving gaming culture. We've had our struggles, sure, but we're refocusing, taking this beast head-on. We've learned that our sessions don't have to be confined to coaching. So, we're simplifying, lifting restrictions, and letting our users play their own jazz. We're turning sessions into enriching experiences.

Next up


The Talent Network

Updates to our vision

Jan 6, 2024

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Jan 28, 2023

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Jan 15, 2023
Test Tag #3


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